Everybody sells whether they know it or not. If you’re not aware you’re selling, you’re probably doing it very badly! If you’re in sales this article will be really useful for you. Those who are new to selling, tell us the principles are a revelation for them. If...
Local sales and leadership training company, Focus4growth Ltd won silver at the Cambridge Independent SME Business Awards Final 2022 in the ‘Business Chameleon’ category. Justin Leigh, winner and founder of Focus4growth commented: “I’m absolutely thrilled that we won,...
I still remember my first day in sales…. 1st November 1993. I was absolutely terrified! I was selling dental products to dentists and dental practices. I was a former dental technician so I knew about dentistry, but I’d never been in sales. The company had...
When I left the corporate world it was a tough decision. It wasn’t something I planned and it wasn’t something I wanted to do at the time. I had been pursuing my career in Sales & Business leadership and had achieved almost all of my career goals to...
I’ve been reading Seth Godin’s ‘This is Marketing’. It prompted me to write this article. It’s making me think more deeply about my business, my clients, my network, my communities, and my work. There is a key sentiment in the book that’s really standing out to me....